Prestige Real Estate Group
Brand Identity, Strategy & Marketing System
Project Overview
Prestige Real Estate Group
Luxury Real Estate
Dallas-Fort Worth, Texas
Brand Identity, Marketing Collateral, Social Media System
Prestige Real Estate Group, led by Dallas-Fort Worth native and arts-informed realtor Brit Daniels, needed a comprehensive brand identity system to position the team as the go-to choice for discerning clients seeking exceptional properties in the metroplex's most desirable neighborhoods.
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Create a sophisticated brand identity that balances luxury positioning with approachable warmth, differentiating Prestige from competitors while establishing credibility in a crowded Dallas-Fort Worth market.
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A comprehensive brand system combining refined elegance with authentic expertise—Art Deco-influenced typography, a sophisticated black-and-gold palette with organic earth tones, and a cohesive visual language that communicates "where excellence resides."
